Motivation in a recession is a powerful tool to overcome all obstacles and to create outstanding success. As a writer of motivational books and of the Motivational Memo Blog I know from first hand experience that you just can’t keep a motivated individual down.

No matter how many times they get knocked over, they will always rise stronger and more motivated than ever. They are the phoenix in the fire who rise again to face another fantastic day and a fresh batch of new and exciting opportunities.

In Mark McGuinness’ great article ‘How to Stay Motivated During a Recession’ he informs his readers that:

‘Some people say the recession means the end of business as usual. I disagree.

Of course, if your idea of business as usual was like Lou’s – a steady job, predictable market and rewards for hard work, keeping your head down and your nose clean – then it probably feels like the world has been turned upside down by recent events.

But as we said right at the start of Lateral Action, the rise of the creative economy is a long-term trend, and we’ve been living in a world where creativity is economic priority number one for some time.

And you know what? Creativity is unpredictable and risky. Sometimes it’s downright scary. Effects don’t always follow neatly from causes; hard work won’t necessarily be rewarded. On the contrary, it could just turn out to be foolish productivity. Rewards come from being curious, agile, aware of the market and willing to experiment to see what works.

So for me, the recession hasn’t brought anything radically new, just accelerated the rate of change and instability. It’s stripped away a lot of the fluff and complacency, and clarified what’s needed to survive and thrive in a world governed by the capricious laws of creativity.’

For the complete article go to: http://lateralaction.com/articles/motivation-recession/