1. Identify your passion
2. Make sure you can think of at least fifty awesome blog topics to ensure stickiness
3. Answer the following questions – Am I sure my passion is what I think it is? Can I talk about it better than anyone else?
4. Name your personal brand. You don’t have to refer to it anywhere in your content, but you should have a clear idea of what it is. eg: The connoisseur of cookware, the guru of gardening etc.
5. Buy your user name – .com and .tv if possible at GoDaddy.com
6. Choose your medium: video, audio, written word
7. Start a WordPress or Tumblr account
8. Hire a designer
9. Include a Facebook Connect link, call to action buttons, share functions, and a button that invites people to do business with you in a prominent place on your blog.
10. Create a Facebook fan page
11. Sign up for Ping.fm or TubeMogul and select all of the platforms to which you want to distribute your content. Choosing Twitter and Facebook is imperative; the others you can select according to your needs and preference
12. Post your content
13. Start creating community by leaving comments on other people’s blogs and forums and replying to comments on your own comment
14. Use  Twitter Search (or Search.Twitter) to find as may people as possible talking about your topic, and communicate with them
15. Use Blogsearch.Google.com to find more blogs that are relevant to your subject
16. Join as many active Facebook fan pages and groups relating to your blog topic as possible
17. Repeat steps 12 through 16 over and over and over and over and over
18. Do it again
19. Do it again
20. When you feel your personal brand has gained sufficient attention and stickiness, start reaching out to advertisers and begin monetizing
21. Enjoy the ride

Source: Why Now Is The Time To CRUSH IT! Cash In On Your Passion – Gary Vaynerchuk

Building Your Personal Brand is a post from: OE Design Blog

Where do you live? ‘Scare City’(scarcity) or ‘Abundance Metropolis’?

In order to get to ‘Abundance Metropolis’, you are going to have to cross ‘De Nile’, better known as the river ‘denial’. But what must you deny? You must deny anything that would stop you from attaining success.

There is no doubt that Australia is a winning seller to China’s raw materials demands. Even with the recent collapse of the global banking system producers are still finding an enthusiastic market for their minerals and metals.

In light of the current economic situation it would appear because of the state of the American dollar that China will begin to purchase less resource form Australia. However, as demonstrated by some of our leading Australian retailers here in Australia hard times are not the time to pull back on marketing, but are actually the time to continue and even increase marketing in readiness for the future good times.

Positioning yourself on the fore-front of the industry with information based websites with a portion of your website in Chinese will powerfully promote your company and position you in China’s world of mining.

Google offers a tool that translates websites into many different languages. The tool is communicated in the user’s language on the web page and they are guided through the process of translating the page into whatever language necessary, even Chinese!

By focusing on the world of ‘not-enough’ you will always stay in scarcity. The current economic climate offers a way to change your perspective from the decline of prices by creating a new line of communication with China’s need and your product.

By focusing on customer’s needs rather than a sales pitch about the product, communication via a Chinese friendly website is essential to be a cut above the rest.

Technology is moving at an accelerated pace so keeping up to date with information about the industry is essential in the industrial environment. Why not go one step further with your website and add links to further research and aim to be as informative as possible without an overload of irrelevant information. By having updates on your website of news and features about the industry, you will attract customers from their particular sectors.

So awaken the sleeping dragon. Change your reality and you can change your address once and for all, out of scare-city by opening up your product to the Chinese market with an effective information based, Chinese accessible website and create your reality.

Shift House From ‘Scare City’ (scarcity) To Abundance Metropolis is a post from: OE Design Blog